Yee Haw!

I’m back in the saddle again!

Turns out that writing the Management section of the business plan was a breakthrough activity. Oh, and of course my session with coach Sheryl yesterday who gave the little kid in me permission to play instead of work at it.

I teach this stuff! How easily our insight gets fogged over by Critter noise.

Anyway, my creative juices are flowing and wowie, I’m having a great time today thinking about the new branding that will appeal to the primary target market for our Jump To Action Success Series, boomers and gen Xers, leading with women!

Hmmm. An interesting shift from the corporate guy market we originally targeted. I can just see Allan now, glowing as he speaks to great halls filled with beautiful, powerful women! They will just love  him. That’s a slam dunk. And of course, sprinkled in will be those amazing guys who are ready for a BoldMoves ride.